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Celebrity Big Brother Successfully Launches Voting on Android and iOS

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The Tectonic Platform enables live voting and real-time audience polling for Big Brother UK

Following the success of in-app voting via iOS in 2014, voting was added to the Android app for the January 2015 launch of Celebrity Big Brother.

Via the app, home viewers can now vote to save or evict contestants throughout the series of Celebrity Big Brother on the most popular mobile platforms. In addition, live polling enables the home audience to give their views on issues of the day.

The Tectonic platform is used for both voting and polling on iOS and Android for Big Brother and Celebrity Big Brother.

“We introduced live polling and paid in-app voting for Big Brother in summer 2014 using Tectonic Interactive’s platform and, by popular request, we have now extended this to Android.

Tectonic are technically and operationally flawless when handling large-scale interaction and they continue to support Channel 5 with new strategic initiatives.””Melissa Goodwin, Head of Commercial Partnerships, Channel 5

For more details and to get the app, click here

BBC’s Strictly Come Dancing Competition run by Tectonic

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Tectonic Interactive provides high-capacity competition service for the BBC’s Strictly Come Dancing

Earlier this month the BBC gave away a pair of tickets to the live final of Strictly Come Dancing. Viewers were invited to enter the competition online via the Strictly Come Dancing website.

“The BBC selected Tectonic Interactive to provide the online competition service, hosted on the award-winning Tectonic platform. The service was designed to handle the peaks of traffic experienced during the live shows and conform with the rigorous BBC policy on data protection and compliant winner selection.”

The X Factor dominates digital platforms

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Tectonic Interactive helps ITV dominate digital platforms – Highest ever app downloads and viewer interactivity

The X Factor continues to break new records on digital platforms, broadcaster ITV and co-producers FremantleMedia and SYCO Entertainment announced today.

“Offering our viewers the chance to vote for free, within The X Factor app, has driven audience engagement with this year’s show to brand new levels across the live broadcast and beyond.

This incredible level of interaction has proven that fans really do want to engage with live shows in new and exciting ways and we’re excited to be able to continue to innovate, with our production partners, to make this easier than ever before.”Ann Cook, Director of ITV Interactive

As the series heads into its star-studded live final at SSE Wembley Arena this Saturday and Sunday, the show has enjoyed some of the biggest ever engagement numbers on key digital platforms.

The award-winning app, sponsored by Domino’s, has been downloaded more than 2.4 million times during this series alone, up more than 56% from last year. User sessions numbered 37.4 million, up a massive 83% from last year. The most popular app features were free voting and contestant profiles – both new additions for this series. In-app voting was developed by Tectonic Interactive for ITV and FremantleMediaUK Interactive and in partnership with the app developer Tellybug.

“The innovations we introduced this year, such as free voting and contestant profiles, proved really popular with our fans and we couldn’t be more pleased with the results.”Kat Hebden, Head of Digital, FremantleMedia UK Interactive

“The voting app has also revolutionized the way in which the audience can engage with the brand and is something that we look forward to building on in 2015.”Mark Brittain, Global Head of Commercial, Syco Entertainment

It is great to see The X Factor audience voting en masse since the introduction of free in-app voting.

ITV are an innovative broadcaster with exacting standards and the clarity of vision of their interactive team makes it a pleasure to work together.Andy Shaw, Tectonic Interactive’s CEO

For the full ITV Press Release, please click here

“Best Entertainment App” Award

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The Singer Takes It All wins the “Best Entertainment App”

Recognising app excellence and innovation across the ecosystem, the annual Appsters Awards took place in the O2 Arena on Wednesday 12th November hosted by comedian John Robins.

The Singer Takes It All was the world’s first truly interactive show which ran on Channel 4 throughout August 2014. It demonstrated that real-time interaction is both technically possible, at scale, and makes compelling TV. Viewers simply had to press a button on their app, to then see the pay-off on screen just seconds later. The 15% audience engagement level was a new record.

On the first show, 15% of the audience interacted with the show – a record for Channel 4 and Uk television.
2.4 million votes were cast by more than 142,000 viewers.

The show was developed by Endemol, live voting was developed on the award-winning Tectonic Platform and the app was developed by Chunk Games.

BBC Sport launches Live Voting in-app

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The BBC launches voting with instant results across BBC Sports.

Following on from the popularity of viewer and listener voting on issues ranging from where Wayne Rooney should play to the best goal of the World Cup, live results voting is now available on BBC Live Pages and in the BBC Sport app.

The BBC uses the Tectonic Platform to run votes across it’s entire sports coverage, ranging from the Ryder Cup to the Premier League.

With the new service, BBC Sport journalists can set up new votes in seconds and results are published in real-time.

Free voting introduced to The X Factor app

XF Free Vote

This year The X Factor fans can vote for free for the first time in the show’s history via App, available for iOS and Android smartphones and tablets.
The App is free and so is the brand new voting element.

ITV’s broadcast interactive partner, Tectonic Interactive, has developed the voting service which enables home viewers to vote quickly and easily via their apps.

The service is highly scaled in anticipation of a great response from the home audience. This is another example of ITV working with Tectonic Interactive to create new opportunities for ITV viewers to engage with their favourite show.

If you don’t yet have the App, what are you waiting for? iOS users download the app here and
this one’s for you Android users.

Channel 4’s “Singer Takes It All” gets almost 15% of viewers voting

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Channel 4 has hailed the launch of real-time voting show The Singer Takes It All as a “massive success” after it registered a record proportion of viewers taking part.

A New record For Live Audience Interaction

The real-time TV voting platform, provided by Tectonic Interactive, handled a peak of 22,000 votes per second from 142,000 app users. In total 2.4 million votes were cast throughout the hour long show.

The new entertainment format launched on Friday night to a live audience of 991,000 with a record 14.3% of the audience interacting live with the show.

That beat C4’s previous interaction record, which was set by The Million Pound Drop in May 2011, when 12.4% of the audience interacted with the show.

Channel 4 multiplatform commissioner for entertainment Jody Smith told Broadcast that The Singer Takes It All’s app was the commercial broadcaster’s “most successful launch”.

“We’re amazingly happy with it. It’s a totally different concept, but people really got it and we saw consistent voting all night,” said Channel 4 head of entertainment Justin Gorman.

Technical issues in the studio hampered proceedings in the early stages of the show, but Gorman insisted the app was “faultless”, adding: “It’s a live show. We never say never, but we don’t anticipate any issues next time around.”

Endemol UK chief creative officer David Flynn claimed that at one point the voting peaked at “22,000 a second”.

Download surge

The number of people downloading the app had increased “ten-fold” since the show began at 9pm on Friday, he added, from 30,000 downloads at the start of TX to 300,000 at the time of writing.

The Singer Takes It All app is currently the most popular free app in the Apple Store, and the most downloaded entertainment app for Android devices.

The voting platform was porvided by Tectonic Interactive, the app was developed by Chunk Digital

Full Story in Broadcast

“Singer takes It All” Trailer is released

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The trailer for The Singer Takes It All has been released.

Tectonic Interactive manages the live voting , so viewers at home can decide whether the contestants go forwards to the “gold zone” or are reversed towards rejection on, what Alan calls “the moving track thing”. You decide via the app – “hit” or “miss” in real-time.

It’s going to be great – download the app to take part.

The first show goes live on Friday 1st August.

Channel 4 launches first real-time voting talent show Singer Takes It All

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Channel 4 debuts a new format in August fronted by Alan Carr in which voters use an app to propel their favourite acts on a movable stage towards the “gold zone” and a possible cash prize.

Tectonic Interactive is providing the technology which underpins the interactive singing contest where viewers can vote in real time.

The Singer Takes It All is scheduled to air in late summer and allows audiences to vote in real time using a free app.

On set will be a movable 18-metre stage that can be manipulated by viewers depending on how they rate the act performing. The more popular the overall consensus is towards the act the act the closer it moves to a “gold zone”.

The contestants who spend most time in the gold zone will compete for a cash prize while the less popular acts will head to the back and a likely elimination.

The four-part series will be hosted by Alan Carr and does not feature any judges although celebrity guests will interact with the contestants.

It is due to air in August over in a weekend slot and is being made by Big Brother producers Endemol.