During the live shows, viewers at home voted for their favourite acts on The Voice UK by mobile phone, landline or online via the BBC web-site and The Voice UK mobile app.
Tectonic’s technology, hosted on the award-winning Tectonic Platform, was used by the BBC’s service provider to aggregate votes across interactive platforms allowing votes to be counted and presented to service providers who manage the voting. During the live shows, Tectonic Interactive’s vote aggregator collated votes in real-time across platforms and presents the vote total to the service provider for verification and on-air announcement.
Tectonic Interactive’s vote aggregator is a high-capacity, secure vote management tool that enables customers to manage live interactive events with confidence. The service is used to manage events across communications platforms to a standard that is compliant with OFCOM regulation and broadcaster guidelines.
The BBC, quite rightly, has exacting standards and we’re delighted that the new vote aggregator service worked so well for a show the size of The Voice UK.
Andy Shaw, Tectonic Interactive’s CEO
About The Voice
With millions of viewers around the world, The Voice is one of the biggest international formats of the last few years. It was created by Dutch media entrepreneur John De Mol’s company Talpa, and is currently produced in over 50 territories worldwide. The Voice UK is a Talpa UK production in association with Wall to Wall (a Shed Media Company), and in three series it has become one of the most popular and highly rated entertainment shows on the BBC with the latest series averaging over 8 million viewers over its 13 week run in 2014. It attracts a huge level of engagement and voting numbers on the latest series were significantly up on previous series due to the introduction of online voting via the BBC’s iVote platform.