July 22, 2019 admin

TECTONIC POWERS VOTING ON THE VOICE AUSTRALIA 2019 INTEGRATED WITH THE 9NOW WEBSITE

Great Success for The Voice 2019

For the fifth season in a row Tectonic were chosen to successfully deliver voting for The Voice Australia.

As a first for the show, this season the voting functionality was integrated with the broadcaster’s 9now.com.au website rather than via a stand-alone app for the show. Viewers were also authenticated via the broadcasters own single sign-on system for the first time.

Kate Bolas (Head of Commercial ITV Studios Australia)

“We were really pleased with the results of the switch from in-app voting to integrating with the 9Now website. The change delivered a record number of votes, drove significant levels of user sign-ups and ongoing engagement for the broadcaster’s own web platform.

ITV places great value on the partnership with Tectonic, they are very much an extension of the ITV team. Always a safe set of hands working through complex solutions their attention to detail, foresight and contingency planning are second to none. We look forward to our next successful project with team Tectonic.”