June 12, 2014 admin

Coming Soon… The Singer Takes It All

This summer sees the launch of The Singer Takes It All, a brand new 4 x 60 minute multiplatform singing game show created by Endemol UK and commissioned jointly by Channel 4’s Head of Entertainment Justin Gorman and Multiplatform Commissioning Editor for Entertainment and Comedy, Jody Smith.

Each week budding singers will perform live on a thoroughly unique 18m long moving stage while, using the ground-breaking app, armchair judges at home will be handed the reins to rate performances a ‘hit’ or a ‘miss’ and see the results play out just seconds later.

We’ve invented a brand new way of voting that gives viewers instant control over what they’re watching in a way that no other show has dared. The Singer Takes It All is a massive step for second screen and social viewing – the show just couldn’t exist without the audience’s involvement.Jody Smith, Multiplatform Commissioning Editor for Entertainment and Comedy

The Singer Takes It All hands the power to the viewer, with the entire outcome decided via our interactive app. If you’ve ever felt strongly about a singing performance on TV, you now have a chance to change everything from the comfort of your couch.David Flynn, Endemol UK’s Chief Creative Officer

The free app is being built by Chunk, incorporating new live-voting technology developed by Tectonic Interactive.

Full story here

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